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Saturday, November 7 • 4:55pm - 5:45pm
How the Rise of Technology has Increased the Desire for Sports Sponsorships

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​​​​How technology has affected the ROI from sponsoring athletes and why corporates decide to do so.
Moderators
avatar for Ali Abouelnasr

Ali Abouelnasr

Co-founder and CEO, Find Me Football
Ali Abou El Nasr has been working in Sports ever since he was allowed to work. He went to study Sports and Management in the University of Abertay in Dundee Scotland. He started working as a football coach while at University in different clubs across the Dundee area, ranging from... Read More →

Speakers
avatar for Karim Essam

Karim Essam

Media Manager, Nielsen Sports
Karim leads all media-related projects for the Nielsen Sports & Entertainment MENA Pakistan & India team. Managing projects in the region for major rights holders and brands, he supports clients in understanding the media impact of their activities.Joining Nielsen in Egypt in 2014... Read More →
avatar for Frederic LaChapelle

Frederic LaChapelle

Managing Partner | Co-founder, Hala Partners
Fred is a Managing Partner and Co-founder at hala partners, a commercial partnership agency operating in the GCC as a one-stop-shop for partnership strategy, activation and evaluation across sports, culture, music, entertainment and eSports.As a commercial partnership consultant... Read More →
avatar for Seif Menshawy

Seif Menshawy

Business Development Manager, Timeout sports management
Seif Menshawy is a 30 years old ex Banker for NBE for years who then shifted career 3 years ago for Sports industry and achieved FIFA diploma in sports management.

Saturday November 7, 2020 4:55pm - 5:45pm EET
Station 03 - Lecture Room
  Sports Tech, Panel
  • Nature Virtual